Adding ALT Text to Images in Squarespace 7.1

One step we can all take to improve our website is to add image alt text. This is a small description we add to an image to explain what is going on in the image. This helps with search engine optimisation and site accessibility. In this video, I show you how to add alt text to images in Squarespace and some best practices you can follow.

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Adding alt text to your images helps with search engine optimization and site accessibility.

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Key Considerations when Writing Alt Text

It’s important to note that the alt text should be less than 125 characters - this is the maximum for screen readers.

Use hyphens when naming files, not underscores. Hyphens indicate a space.

Keep the end user in mind when optimising your images. It can be tempting to include a bunch of keywords you want to get ranked for in here. Not only does that look spammy to users and make it inaccessible to visually-impaired users, if picked up in the algorithm, your ranking will decrease.

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